All business owners have digital marketing in the back of their minds. What they don’t know is how to implement it.
They know this is an approach they have to adopt in order to be relevant today. However, they struggle to integrate this into their current marketing strategy.
One of the pillars of Digital Marketing is Technology, which is the least understood by many business owners and hence overlooked. You will not be able to connect with your customers, engage with them or create an online marketing campaign without the use of appropriate technology.
According to a survey, nearly 50% of businesses don’t have a clearly defined digital strategy. And of the other 50% who have the plan, majority of them are not able to execute it because of lack of understanding of technology and proper tools.
Our Expertise is Technology.
We are a technology company and are in it since more than 20 years. With our expertise, we help you build a strong online presence, which will help you to create a powerful value proposition to your customers. We use proper tools and start interacting with your existing and potential customers. You get to know your customers better. With the right marketing technologies we help you to track your customers’ behavior. You gain valuable insights and clarity.
There are more than 1.5 billion people worldwide who use the Internet.
More than 60% of them are active on at least one of the social media platforms.
More than 70% of these are habitual of reading blogs.
More than half of Internet users have pictures uploaded on social channels.
More than 85% of the Internet users watch videos online.
There are more than 100 million Youtube videos that are viewed.
Twitter users post more than 50 million tweets in a year.
More than 80% of organizations use the social media platform LinkedIn to find candidates.
Facebook is used more than 80 million hours each day.
Facebook adds more than 100 million users in 10 months.
You can clearly see the reach and popularity of digital media channels. The facts are mind boggling. Leveraging digital media channel effectively allows businesses to reap benefits of its inherent features like – Virality. This is a feature of digital marketing which is more powerful than word-of-mouth. When users like a product or services they start sharing in their network and very soon it gets Viral.
Gone are the days when one could rely only on the traditional marketing principles and succeed in business. The marketing principles of businesses today are completely different than they used to be ten years ago.
We devise proper online marketing strategies focused on increasing the reach and visibility of your business and execute it in a timely manner.
With our expertise we help you in acquiring new customers and boosting sales.